Muddy Bites Inc is a snack startup. The startup has raised more than 5 million dollars in funding. Muddy Bites Inc will be using the funding to grow and expand its team.
Muddy Bites was founded in 2018. It produced bite-size waffle cone snacks. The snacks have different flavours. The flavours are chocolate, milk chocolate, and dark chocolate. Muddy Bites products are available in more than 5200 retail locations.
Muddy Bites gets USD 5 million in funding
The company plans to have 15000 stores in 2023. Gen Z and millennials are Muddy Bites’ main customers. Michael Parisi is the president of Muddy Bites. He said that the company adds sparks to the nostalgic snacking. This approach is resonating with customers.
Muddy Bites hired new personnel to its team. Jessie Ferraioli joined Muddy Bites earlier this year. She is the former head of marketing for Hershey Co. Tiffany Cap joined muddy Bites as the director of supply planning and operations. She was previously working with Lily’s sweets.
Michael Parisi said that he is confident that the new leaders will bring success to the company. Muddy Bites has attracted investors including barkThis founder and RXBAR founder. Investors are confident in the prospects of Muddy Bites.